US banks will soon be able to instantly
personalise mobile phones in branches – allowing consumers to
conduct contactless point-of-sale (POS) payments.

US instant issuance technology provider
Dynamic Card Solutions (DCS) and m-banking solutions company Tyfone
have partnered to develop the service, but are yet to reveal a date
for a public launch.

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Under the agreement DCS’ mobile
personalisation platform CardWizard Perso-to-go personalises
cardholder information onto the chip embedded in Tyfone’s SideTap
MicroSD memory card.

Both parties claim no over-the-air (OTA)
personalisation is required, and CardWizard Perso-to-Go provides
instant activation capabilities so the device can be immediately
used for contactless point-of-sale purchases, including open-loop
channels or closed-loop retail applications.

“Delivering payment convenience for customers
will ultimately lead to increased spending, and the mobile phone
represents significant potential revenue to card issuers who want
to leverage them as payment devices,” said Ron Zanotti, senior
vice-president of financial instant issuance for Datacard.

“With CardWizard Perso-to-Go, issuers can
easily compliment their card issuance and mobile banking programs
in a safe and secure way. Financial institutions who can
personalize MicroSD cards at the branch will have direct control
over the personalisation process, provide better security of the
cardholder’s information, and enhance consumer convenience.”

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According to DCS, its platform can personalise
any near-field-communication (NFC) form factor at branch level,
including contactless stickers, key fobs, and MicroSD cards. It
claims the technology meets worldwide security requirements for
both EMV and MSD contactless specifications and complies with all
Visa and MasterCard specifications.

This is DCS’ first announcement since being
acquired by card personalisation provider DataCard earlier this
month.