Latin America’s online social network and
gaming platform Quepasa has joined forces with eWallet and
processing platforms provider Tutudo to further monetise its
digital content.
The Tutudo eWallet solution enables customers
to purchase game currency credits through a network of 70,000
points-of-sale in Brazil, including newsstands and Internet
cafes.
Tutudo credits are to be specifically targeted
towards Brazil’s middle-class game users – a demographic with low
credit card penetration – and delivered via mobile SMS.
“Gaining access to Tutudo’s POS, platform and
eWallet solution in Brazil is an important step in Quepasa’s
strategy of monetizing games and other content solutions on
Quepasa.com,” said John Abbott, Quepasa’s CEO.
“The Tutudo solution complements the very
large percentage of Quepasa game players with limited access to
credit.”
Quepasa will promote Tutudo as its exclusive
POS payment solution in Brazil and Mexico.