NFC Forum, the standards body for Near Field Communication (NFC) technology, has published its first overview of NFC Multi-Purpose Tap and the value this emerging concept will bring to businesses and consumers.
The concept is expected to enhance the contactless user experience by supporting several actions with a single tap, bringing new convenience to multiple NFC use cases including point-to-point receipt delivery, loyalty, identification, and total-journey transit ticketing.
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NFC Forum brings together product, technology, and brand communities together to advance NFC technology and ensure it delivers a reliable and seamless experience to users globally.
The body is led by its Board members, including representatives from Apple, Google, Huawei, Identiv, Infineon, NXP, Qualcomm, Sony, and ST Microelectronics.
“Multi-Purpose Tap will bring even more convenience to contactless user experiences by making it possible for multiple transactions to be seamlessly conducted over the course a one single tap,” explains Mike McCamon, Executive Director of NFC Forum. “Consumers and retailers love the security, reliability, and convenience of contactless payments – imagine also logging loyalty points or getting your receipt over that same instantaneous tap. The potential to complete multiple functions and link services together is limitless.”
New features could improve the customer experience
The innovation is expected to not only further improve usability, but also provide the opportunity to personalise seamless consumer experiences. Examples include simultaneously taking retail payments while adding loyalty points and promotions, applying concessions and best fare pricing when purchasing travel tickets; or receiving details on how a product can be recycled and reused when buying goods.
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By GlobalDataMcCamon added: “NFC Forum has been working to undertake feasibility studies and define use cases. For Multi-Purpose Tap to achieve its potential, we must understand and detail the range and diversity of use cases will benefit. To achieve this, we encourage all stakeholders from across the NFC value chain, from payment acceptors and terminal manufacturers to loyalty schemes and ticketing providers, to contribute to the development of this technology and ensure their future ambitions are included.”
