Although many recent surveys forecast the
opposite, a Nokia-funded research by the University of California
(UC) has found that US consumers are actually not willing to pay
with mobile phones.
The UC study shows that 74% of Americans are
not planning to adopt any mobile payment solution, contradicting
other researches which say that cash and card payments will
be almost eliminated by m-payments by 2020 or mobile payments will
double every year.
Go deeper with GlobalData
The university based in Berkeley
interviewed 1,203 internet users, the majority of whom cited
privacy concerns as their main reason for not wanting to use their
phones to make payments.
The key findings
included:
96% of respondents said they
oppose to mobile payments being used to track them in stores;
81% objected to sharing
information such as phone number or home address with retailers
through mobile payments;
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By GlobalData51% are against sharing their
email address via m-payment transactions.
