Singapore-based OCBC Bank has partnered with local technology company Touché to bring biometric payment and loyalty management solution to its credit card merchant customers in the country.
The fingerprint-based solution comprises a device and software meant to ensure quick, secure, convenient and personalised point-of-sale (POS) transactions.
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It requires a one-time registration for customers to add credit cards, loyalty/membership cards and link to their fingerprints.
Under the collaboration, Touché will provide its service to all OCBC card acceptance merchants operating through physical stores.
As the solution accepts both standard card and fingerprint-based payments, it eliminates the requirement for different acceptance devices.
It also eliminates paper use as transactions are electronically recorded and receipts are sent through e-mail.
In addition, the solution is designed to enable easy management of loyalty programmes, where points and discounts are immediately applied at the point of interaction.
Furthermore, Touché’s component for data analytics facilitates creation of personalised offers based on customer’s preferences and buying patterns.
Touché CEO and co-founder Sahba Saint-Claire said: “Touché provides a highly convenient and secure transaction point for people without the need for multiple cards.
“We are a solution that enables merchants to provide their customers with personalised experiences to deepen their relationships.”
OCBC Bank head of group lifestyle financing Desmond Tan said: “This service enables an easy and secured platform that will improve the user experience for their customers.
“It will make digital e-payments simpler and more accessible than using cash, and will help to drive Singapore’s push towards becoming an e-payments society.”
