Mobile network provider Verizon
Wireless will integrate American Express’ digital payment
platform Serve into mobile phones and tablets allowing their
customers to make purchases in just a few clicks.
The venture will also see Verizon Wireless and
American Express collaborate to source, distribute and simplify the
redemption of online and mobile offers with participating merchants
through the use of a Serve account.
Go deeper with GlobalData
“Our collaboration with Verizon highlights the
speed at which Serve is evolving to reach a wide audience,” said
Dan Schulman, group president for enterprise growth
at American Express.
“Together we’re taking the necessary steps to
make mobile commerce a reality.”
Serve allows customers to make purchases using
their mobile phones or tablets by authenticating the mobile number
then allowing the customer to complete the purchases on screen. The
Serve card is currently accepted by millions of merchants in
the US who accept American Express.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
