E-commerce platform WooCommerce has joined forces with online payment solutions provider PayU to speed up digitalisation for its merchants in India.
Through the collaboration, these merchants will gain access to digital payments infrastructure as well as end-to-end digitalisation of business processes.
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They can sign up for PayU directly from the WooCommerce dashboard, and integrate the PayU plugin to avail the benefits of digital payment infrastructure.
They can accept payments across more than 100 payment options such as UPI, wallets, credit and debit card platform.
Besides, they will have the ability to monitor transactions, settlements, and cash flow across all payment methods on PayU.
Value-added features including same-day settlements, refunds, bulk payouts, international card payments & EMI options are also available.
Merchants will get exclusive pricing on transactions, with zero hidden charges.
WooCommerce director of business development Mechiel Couvaras said: “Thousands of merchants are creating WooCommerce stores in India each month, together WooCommerce and PayU will help these merchants get their businesses online quickly and cost-effectively.
“WooCommerce is on a mission to democratise commerce; partnering with PayU moves us closer to realising that mission in India.”
PayU India senior vice president Mohit Gopal welcomed the partnership saying that the COVID-19 pandemic has underlined SMBs’ urgent requirement to adopt digital payments infrastructure.
In this context, PayU cited a recent survey that found 82% of small businesses facing a negative impact owing to the pandemic. According to the study, up to 35% of SMBs can recover after the pandemic by embracing technology.
PayU caters to more than 450,000 merchants in India, serving as the preferred payments partner for around 60% of the e-commerce merchants.
It is regulated under the Reserve Bank of India.
Meanwhile, in a separate payments development in India recently, BharatPe acquired multi-brand loyalty programme provider Payback India.
