WorldRemit, a London-based online money transfer service, has partnered with Vodafone to launch international money transfers in Albania using the telco’s mobile payment service M-Pesa.
This alliance will allow WorldRemit customers to send instant money transfers to any Vodafone customer in Albania.
Vodafone users can then instantly receive remittance payments on their phone instead of travelling to a foreign exchange bureau to collect cash, WorldRemit said.
Launched in May 2015, M-Pesa in Albania allows people to deposit and withdraw money at Vodafone M-Pesa agents throughout the country, send money to any Vodafone mobile number in Albania and make bill payments.
WorldRemit senior mobile analyst Alix Murphy said: "The majority of adults in Albania do not have bank accounts, but mobile phones are widespread. M-Pesa is helping to drive financial inclusion in Albania by providing a secure way for people to send, store and receive money using just their phones.
"Albanians nowadays are in close touch with their family members all over the world through instant messaging services. With the WorldRemit app, Albanians abroad can now send vital remittance payments instantly to the M-Pesa accounts of their loved ones back home. At WorldRemit we make sending money overseas as easy as sending an instant message."
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