Singapore-based fintech startup Qashier has announced that it is launching Treats, a payment-linked loyalty programme that allows customers to earn points by simply tapping and paying with their linked cards at any merchant under the Treats programme.

Since piloting the loyalty programme with 7,000 customers in June 2024, Qashier’s merchants have seen an average of 26% increase in customer purchases and an increased return rate of customers within an average of eight days. 

To register for Treats, customers scan a QR code once to link their credit or debit card. Subsequently, shoppers can enjoy collecting points automatically at any Treats-participating merchant by simply tapping and paying. 

The collected Treats points can be redeemed to offset payments for the customer’s next visit to the same Treats merchants, with chain store merchants having the option to enable earning and redeeming points across their multistore. 

Treats is available for QashierPOS and QashierPay merchants, allowing customers to make payments and earn points seamlessly in-store

The QashierPay terminals with Treats enabled will allow merchants to view Treats customer profiles and points when accepting payments.

With QashierPay launching in Thailand and the Philippines later this year, more customers and merchants across Southeast Asia will be able to enjoy the benefits of Treats.

Travis Kok, SVP of Qashier, said: “Qashier has always been a champion for SMEs, supporting local businesses with digital payments. With Treats, we’re expanding our support to benefit both merchants and customers in meaningful ways. For merchants, this means fostering a loyal customer base, encouraging repeat business and strengthening customer relationships. For customers, it offers the opportunity to effortlessly earn cashback rewards while shopping at their favourite stores. We’re excited to enhance the buying experience, making it both easier and more rewarding for everyone involved.”

With the integration of Treats, Qashier’s products now offer POS software capabilities and embedded payment options across credit cards, mobile payments, e-wallets, QR payments, online payments, and embedded loyalty solution to become a 3-in-1, unified smart POS for merchants.